{"id":479249,"date":"2025-11-10T21:20:09","date_gmt":"2025-11-10T22:20:09","guid":{"rendered":"https:\/\/sportinfo.pro\/?p=479249"},"modified":"2025-11-10T23:18:58","modified_gmt":"2025-11-10T23:18:58","slug":"chelsea-star-takes-legal-step-to-stop-copycats-of-this-pose","status":"publish","type":"post","link":"https:\/\/sportinfo.pro\/?p=479249","title":{"rendered":"Chelsea star takes legal step to stop copycats of this pose"},"content":{"rendered":"

Chelsea<\/a> player Cole Palmer has trademarked his signature goal celebration – the shiver gesture – \ufeffwith the United Kingdom's government Intellectual Property Office, meaning he owns control of the commercial use of the celebration.<\/p>\n

Palmer's application, which included a short clip of him performing the celebration, was approved and the successful bid now gives Palmer exclusive legal rights over the celebration.<\/p>\n

This is alongside the successful trademarking of his nickname 'Cold Palmer' and his autograph.<\/p>\n

READ MORE:<\/strong> Nathan Cleary defended by former Kangaroos' after quieter than usual Ashes series<\/strong><\/a><\/p>\n

READ MORE:<\/strong> Supercars team set to start global search as David Noble calls it quits as CEO<\/strong><\/a><\/p>\n<\/p>\n

READ MORE:<\/strong> Jake Weatherald, Beau Webster fail with the bat as Mitchell Starc sends England ominous warning<\/strong><\/a><\/p>\n

It affords the Chelsea F.C player greater control over his brand and helps create further revenue streams.<\/p>\n

\"Cole<\/p>\n

It is important to note that trademarking a celebration offers legal protection, but only to a point. The celebration trademark only concerns the use of Palmer's celebration in commercial ventures, such as selling clothing or in an advert.<\/p>\n

It does not stop other players from mimicking a gesture on the pitch, nor does it prevent fans from copying it in tribute.<\/p>\n

But it can protect Palmer with the commercial usage of that gesture.<\/p>\n

If a company wants to use the player's celebration on a product, in an advert or within a commercial context, they must now seek permission from the Chelsea midfielder.<\/p>\n

The first time Palmer did the 'shiver' celebration was after scoring for Chelsea in their 3-2 victory over Luton Town.<\/p>\n

The iconic celebration also spans other global sports.<\/p>\n

Atlanta Hawks star, Trae Young<\/a>, has the nickname 'Ice Trae' and has done the shivering gesture for years.<\/p>\n

Football's<\/strong><\/em> new home, Stan Sport<\/strong><\/em><\/a>, is the only place to watch the Premier League, UEFA Champions League, FA Cup, WSL, European World Cup qualifiers, J.League, NSWL and K League<\/strong><\/em><\/p>\n

\"Trae<\/p>\n

It was also used by Gleyber Torres, a baseball player for the New York Yankees, reported the Athletic.<\/p>\n

The registration with the UK's Intellectual Property Office will hold firm until \ufeffNovember 25, 2034 and the trademark can be renewed in 10-year periods for a nominal fee.<\/p>\n

Have other athletes trademarked their celebration? \ufeff<\/h3>\n

Although rare, multiple athletes have trademarked their signature celebrations and likeness through the years.<\/p>\n

Most famously, \ufeffCristiano Ronaldo<\/a> trademarked his name, his initials – CR7 and his 'siuuu' celebration.<\/p>\n

\"Cristiano<\/p>\n

Kylian Mbappe<\/a> took it a step further.<\/p>\n

He trademarked his \ufeffgoal celebration, name, initials and two quotes that he uses frequently; 'le football, il a change' (football has changed) and 'moi, tu m'parles pas d'age' (you don't talk to me about age).<\/p>\n

English icon Gareth Bale trademarked his 'eleven of hearts' celebration and Manchester City<\/a> star \ufeffErling Haaland has his 'zen' yoga-style pose celebration trademarked in his home nation of Norway.<\/p>\n

\"Usain<\/p>\n

Even athletics icon Usain Bolt<\/a> succeeded in registering a logo showing his signature lightning bolt victory celebration pose.<\/p>\n","protected":false},"excerpt":{"rendered":"

Chelsea player Cole Palmer has trademarked his signature goal celebration – the shiver gesture – \ufeffwith the United Kingdom's government Intellectual Property Office, meaning he […]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":479252,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/posts\/479249"}],"collection":[{"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=479249"}],"version-history":[{"count":3,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/posts\/479249\/revisions"}],"predecessor-version":[{"id":479257,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/posts\/479249\/revisions\/479257"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/media\/479252"}],"wp:attachment":[{"href":"https:\/\/sportinfo.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=479249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=479249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=479249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}