The NBA has debuted its 2024-25 season tip-off brand campaign, \u201cThe Tip-Off,\u201d\u00a0which is now streaming across all @NBA social platforms and on the NBA App.
\nIn the spot, two-time NBA champion and six-time NBA All-Star\u00a0Kawhi Leonard\u00a0and two-time NBA All-Star\u00a0Anthony Edwards\u00a0are joined in the center circle by three-time NBA All-Star\u00a0Bam Adebayo, five-time NBA All-Star\u00a0Luka Don\u010di\u0107, reigning NBA champion and five-time NBA All-Star\u00a0Jayson Tatum, and 2023-24 Kia NBA Rookie of the Year\u00a0Victor Wembanyama\u00a0as they compete to be the first to get their hands on the ball to begin the season.
\nSet to the iconic soundtrack of \u201cJump\u201d by Van Halen, \u201cThe Tip-Off\u201d showcases a frenzy of players, celebrities, creators and fans rushing the court to get their hands on the ball to tip off the season.\u00a0 As the cast of star players debate who will get the ball first, a stampede of NBA faithful, including GRAMMY\u00ae\u00a0Award-winning artist\u00a0Kelly Rowland, multi-hyphenate creator\u00a0Drew Afualo\u00a0and popular streamer\u00a0Kai Cenat, scramble to get to midcourt for a piece of the action.\u00a0 Fan-favorite Denver Nuggets mascot\u00a0Rocky\u00a0soars above the crowd to deliver the game ball to the referee, who tosses the ball up.\u00a0 As players elevate, fans are left eagerly anticipating the result of the tip.\u00a0
\n\u201cThe Tip-Off\u201d uses the jump ball, the play that begins every game of basketball, to symbolize the start of a new chapter, when all 30 teams tip off with a clean slate and the journey to a championship begins.\u00a0 It also highlights the excitement of the league\u2019s global fanbase as they gear up for another thrilling season and captures the anticipation of knowing that the Larry O\u2019Brien Trophy is anyone\u2019s to claim.\u00a0\u00a0
\nAll in for the season to begin. #KiaTipOff24 begins Tuesday, October 22. pic.twitter.com\/oyEfyMluIr— NBA (@NBA) October 3, 2024
\nThe full cast includes:\u00a0\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Three-time NBA All-Star\u00a0Bam Adebayo\u00a0(Miami Heat)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Five-time NBA All-Star\u00a0Luka Don\u010di\u0107\u00a0(Dallas Mavericks)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Two-time NBA All-Star\u00a0Anthony Edwards\u00a0(Minnesota Timberwolves)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Two-time NBA champion and six-time NBA All-Star\u00a0Kawhi Leonard\u00a0(LA Clippers)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Reigning NBA champion and five-time NBA All-Star\u00a0Jayson Tatum\u00a0(Boston Celtics)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a02023-24 Kia NBA Rookie of the Year\u00a0Victor Wembanyama\u00a0(San Antonio Spurs)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Influencer, podcaster and New York Times bestselling author\u00a0Drew Afualo\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Streamer\u00a0Kai Cenat\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0GRAMMY\u00ae\u00a0Award-winning artist\u00a0Kelly Rowland\u00a0\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Denver Nuggets Mascot\u00a0Rocky\u00a0
\nCheck out behind-the-scenes action\u00a0here, showcasing the cast on set during the filming of \u201cThe Tip-Off.\u201d\u00a0 The new campaign was directed by Mike Warzin and produced in collaboration with\u00a0Translation. \u201cThe Tip-Off\u201d will be supported across all channels with complimentary creative that comes to life in out-of-home, digital, social and audio assets.\u00a0\u00a0<\/p>\n
Fans can join in to celebrate the start of the season by wearing their favorite NBA jersey and sharing to social media on Monday, Oct. 21 for the chance to be featured on league and team social media channels as part of the fifth annual NBA Jersey Day.\u00a0
\nThe regular season will begin on Tuesday, Oct. 22 with a doubleheader on TNT.\u00a0 In the first game, the defending NBA champion Boston Celtics will host the New York Knicks in a matchup of last season\u2019s top two playoff seeds in the Eastern Conference (7:30 p.m. ET).\u00a0 In the second game, the Minnesota Timberwolves \u2013 coming off the second-best regular season in franchise history and their first Western Conference Finals appearance in 20 years \u2013 will visit the Los Angeles Lakers as NBA all-time scoring leader LeBron James of the Lakers starts his record-tying 22nd\u00a0NBA regular season (10 p.m. ET).\u00a0
\nThe first five days of the 2024-25 NBA regular season (Oct. 22-26) will feature 11 national television games as part of Kia NBA Tip-Off 2024, with two doubleheaders each on TNT and ESPN and a tripleheader on NBA TV.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"
The NBA has debuted its 2024-25 season tip-off brand campaign, \u201cThe Tip-Off,\u201d\u00a0which is now streaming across all @NBA social platforms and on the NBA App.
\nIn the spot, two-time NBA champion and six-time NBA All-Star\u00a0Kawhi Leonard\u00a0and two-time NBA All-Star\u00a0Anthony Edwards\u00a0are joined in the center circle by three-time NBA All-Star\u00a0Bam Adebayo, five-time NBA All-Star\u00a0Luka Don\u010di\u0107, reigning NBA champion and five-time NBA All-Star\u00a0Jayson Tatum, and 2023-24 Kia NBA Rookie of the Year\u00a0Victor Wembanyama\u00a0as they compete to be the first to get their hands on the ball to begin the season.
\nSet to the iconic soundtrack of \u201cJump\u201d by Van Halen, \u201cThe Tip-Off\u201d showcases a frenzy of players, celebrities, creators and fans rushing the court to get their hands on the ball to tip off the season.\u00a0 As the cast of star players debate who will get the ball first, a stampede of NBA faithful, including GRAMMY\u00ae\u00a0Award-winning artist\u00a0Kelly Rowland, multi-hyphenate creator\u00a0Drew Afualo\u00a0and popular streamer\u00a0Kai Cenat, scramble to get to midcourt for a piece of the action.\u00a0 Fan-favorite Denver Nuggets mascot\u00a0Rocky\u00a0soars above the crowd to deliver the game ball to the referee, who tosses the ball up.\u00a0 As players elevate, fans are left eagerly anticipating the result of the tip.\u00a0
\n\u201cThe Tip-Off\u201d uses the jump ball, the play that begins every game of basketball, to symbolize the start of a new chapter, when all 30 teams tip off with a clean slate and the journey to a championship begins.\u00a0 It also highlights the excitement of the league\u2019s global fanbase as they gear up for another thrilling season and captures the anticipation of knowing that the Larry O\u2019Brien Trophy is anyone\u2019s to claim.\u00a0\u00a0
\nAll in for the season to begin. #KiaTipOff24 begins Tuesday, October 22. pic.twitter.com\/oyEfyMluIr\u2014 NBA (@NBA) October 3, 2024
\nThe full cast includes:\u00a0\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Three-time NBA All-Star\u00a0Bam Adebayo\u00a0(Miami Heat)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Five-time NBA All-Star\u00a0Luka Don\u010di\u0107\u00a0(Dallas Mavericks)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Two-time NBA All-Star\u00a0Anthony Edwards\u00a0(Minnesota Timberwolves)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Two-time NBA champion and six-time NBA All-Star\u00a0Kawhi Leonard\u00a0(LA Clippers)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Reigning NBA champion and five-time NBA All-Star\u00a0Jayson Tatum\u00a0(Boston Celtics)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a02023-24 Kia NBA Rookie of the Year\u00a0Victor Wembanyama\u00a0(San Antonio Spurs)\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Influencer, podcaster and New York Times bestselling author\u00a0Drew Afualo\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Streamer\u00a0Kai Cenat\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0GRAMMY\u00ae\u00a0Award-winning artist\u00a0Kelly Rowland\u00a0\u00a0
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Denver Nuggets Mascot\u00a0Rocky\u00a0
\nCheck out behind-the-scenes action\u00a0here, showcasing the cast on set during the filming of \u201cThe Tip-Off.\u201d\u00a0 The new campaign was directed by Mike Warzin and produced in collaboration with\u00a0Translation. \u201cThe Tip-Off\u201d will be supported across all channels with complimentary creative that comes to life in out-of-home, digital, social and audio assets.\u00a0\u00a0<\/p>\n
Fans can join in to celebrate the start of the season by wearing their favorite NBA jersey and sharing to social media on Monday, Oct. 21 for the chance to be featured on league and team social media channels as part of the fifth annual NBA Jersey Day.\u00a0
\nThe regular season will begin on Tuesday, Oct. 22 with a doubleheader on TNT.\u00a0 In the first game, the defending NBA champion Boston Celtics will host the New York Knicks in a matchup of last season\u2019s top two playoff seeds in the Eastern Conference (7:30 p.m. ET).\u00a0 In the second game, the Minnesota Timberwolves \u2013 coming off the second-best regular season in franchise history and their first Western Conference Finals appearance in 20 years \u2013 will visit the Los Angeles Lakers as NBA all-time scoring leader LeBron James of the Lakers starts his record-tying 22nd\u00a0NBA regular season (10 p.m. ET).\u00a0
\nThe first five days of the 2024-25 NBA regular season (Oct. 22-26) will feature 11 national television games as part of Kia NBA Tip-Off 2024, with two doubleheaders each on TNT and ESPN and a tripleheader on NBA TV.\u00a0<\/p>\n<\/div>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/posts\/425402"}],"collection":[{"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=425402"}],"version-history":[{"count":1,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/posts\/425402\/revisions"}],"predecessor-version":[{"id":425403,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=\/wp\/v2\/posts\/425402\/revisions\/425403"}],"wp:attachment":[{"href":"https:\/\/sportinfo.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=425402"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=425402"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sportinfo.pro\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=425402"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}